Can’t really ignore fashion’s shoe fetish—see the popularity of Jak & Jil and Sea of Shoes. And it continues on with the fall 2009 ads featuring Sigrid and Natasha working to sell black pumps for ck Calvin Klein and Gucci respectively. The ads are nothing new really since Craig McDean and Inez & Vinoodh have both shot very similarly composed ads before. McDean for Gucci’s F/W 06/07 ads with Iselin Steiro and Inez & Vinoodh for Chloé F/W 07/08 ad with Anja Rubik. Who wins this round? Sleek Sigrid or glam Gucci-fied Natasha?