Happy that Edita Vilkeviciute has finally scored a major cover — October’s Vogue Paris lensed by Mario Testino. Inside the main editorial also stars Anja Rubik in a sumptuous, French Riviera-set of images.
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Hana Soukupova and Doutzen Kroes in J. MendelEdita Vilkeviciute in Bibhu MohapatraLiya Kebede in Derek LamMiranda Kerr in Michael Kors
To make your Monday morning even better, here’s Edita Vilkeviciute without a speck of makeup or hair assistance. After three flights of stairs and many go-sees. Daaaang!
images: why not milan
Talk about being brand loyal. Rag & Bone‘s banking on their fans to help spread their latest ad campaign — starring Sasha Pivovarova, Edita Vilkeviciute, Abbey Lee Kershaw and Lily Aldridge — on the streets. All fans have to do is print out these posters and plaster them around their city! The incentive? Two tickets to their New York fashion week show in February (Michael Kors is also offering up the same prize).
The brand also had the models take the ads themselves using digital cameras. Hmm think I like this idea — feels more authentic and true to Rag & Bone’s aesthetic, not to mention low-budget!